New: custom strength training with Bobby, $249 every 4 weeks
Start
Nutrition · 4-week program

Know exactly
what to eat.

Exactly what to eat to drop fat and keep muscle, built for your body. Starts with a 1-hour consultation with Bobby, then three 30-minute check-ins so you always know what to do next.

Individual results vary with starting point, adherence and consistency.

Meal prep containers with lean protein and vegetables
From the reels

Eat like this.
Get leaner.

You've seen the "2,000 calories" reels. The Meal Plan does the same math for your body: how much, when, and what to swap.

What you get

Nothing left
to guess.

  1. Custom meal plan with your macros and approved food swaps
  2. Custom cardio program if you need it, with weekly progressions
  3. 1-hour consultation with Bobby, then three 30-minute check-in calls (Zoom or FaceTime)
  4. Goal-specific supplement recommendations
  5. Progress photo reviews and weekly weigh-ins
  6. Track everything in the Platinum app
The four weeks

Simple on purpose.

Week 1

Set the baseline

1-hour consultation with Bobby, your custom plan in the app, first targets set.

Week 2

Build consistency

Repeatable meals, approved swaps, cardio progresses.

Week 3

Adjust

Bobby reviews your check-in data and tightens what needs tightening.

Week 4

Finish strong

Final push, results review, and your next step.

It's for you if

  • You want structure, not another generic diet
  • You'll follow a plan and check in once a week
  • You want to lose fat without losing muscle

It's not for you if

  • You need a medical diet. See your doctor first
  • You want a quick fix without changing habits
#TeamPlatinum

Real results

Joey's before and after

Joey

Lolly's before and after

Lolly

Rob's before and after

Rob

Travis's before and after

Travis

Ashley's before and after

Ashley

Juliana's before and after

Juliana

Individual results vary with starting point, adherence and consistency. Photos shared with each client's permission.

Pair it with training

Get stronger too

Start here

Platinum Strength

A custom strength program built for your goals, body and equipment.

$249 every 4 weeks

  • Tell Bobby your goals, injuries and equipment right in the app
  • Custom progressive program, with new exercises or progressions when you need them
  • HD exercise videos filmed by Bobby
  • In-app messaging and form support
  • Progress photo reviews and weekly weigh-ins
  • Renews every 4 weeks. Cancel anytime
Start the Strength Plan

Platinum Super

The Strength Plan plus your custom meal plan for the first 4 weeks.

$749 first 4 weeks

Then keep training with the Strength Plan for $249 every 4 weeks, if you choose.

  • Everything in the Strength Plan
  • Custom meal plan with your macros and approved food swaps
  • 1-hour consultation with Bobby, then three 30-minute check-in calls
  • Message Bobby in the app anytime, with replies within 24 hours
  • Save $99 vs. buying both
Get the bundle

FAQ

Which plan is right for me?

Start with the Platinum Strength Plan: a custom training program for $249 every 4 weeks. Want nutrition too? The bundle adds your custom Meal Plan, with a 1-hour consultation and three 30-minute check-in calls with Bobby, for the first 4 weeks for $749 (save $99). After that you can keep training with the Strength Plan for $249 every 4 weeks. Just starting out? Platinum Abs is $49.

Does the Strength Plan renew? Can I cancel?

Yes, it renews automatically every 4 weeks at $249, and you can cancel anytime. If you cancel partway through, you still get the rest of your 4 weeks; it just won't renew after that. The bundle is a one-time $749 for 4 weeks; at the end, Bobby will ask if you want to continue with the Strength Plan.

Are the plans really custom?

Yes. Every meal plan and training plan is built for you after Bobby learns about your history, goals, injuries and the equipment you have.

How does it work after I buy?

You'll get the Platinum app and tell Bobby about your goals, history and equipment. Then your plan shows up in the app: workouts with video demos, nutrition, progress photos and messaging with Bobby. The Meal Plan and bundle also include a 1-hour consultation and three 30-minute check-in calls with Bobby.

Do I need to live near Westlake Village?

Only for private in-person training. Every other plan is delivered through the app (plus video calls for the Meal Plan), so it works anywhere.

What happens after the Meal Plan?

At the end of your 4 weeks, Bobby will talk with you about ongoing nutrition support and accountability calls that fit your goals.

What's your refund policy?

If you're not satisfied, reach out and we can discuss a refund of up to 50%.

Nutrition coaching provides general education, calorie and macro targets. It is not medical nutrition therapy and does not diagnose or treat any condition. Check with your doctor before starting a new diet or exercise program.

$5994-week programStart 4 weeks
Start the Strength Plan